JJ v. AQs

In a $20 SNG on Paradise, on the first hand of heads-up action, I was dealt JJ.
My opponent raised, I put him all-in and he called.
The cards were turned up and he showed AQ, suited in hearts.
So, I was the favorite, but it was a coin-flip.
I had him covered in chips, so it wouldn't end my tournament.
Of course, the flop came with both an ace and a queen; a queen hit the turn, and then an ace hit the river, just to put a little extra salt in the wound.
On the next hand, I was dealt A7o, and with a very short stack, went all-in.
He called, showed pocket 6s, I didn't improve, and I took home the 2nd place prize money.
I've been running pretty hot in the SNGs lately (less hot in the larger field tournaments), so it's tough to complain, but since the first place money is double the profit* of the second place money, it stinks to lose with JJ when you're heads-up!

* In a $20+2, the prize pool is:
1st: $100 (net $78)
2nd: $60 (net $38)
3rd: $40 (net $18)

So it's actually more than twice as good to win 1st over 2nd and 2nd over 3rd.